Books

  1. Marketing Construction Services

    Marketing Construction Services


  2. Competition and Liberalization in European Gas Markets: A Diversity of Models

    Competition and Liberalization in European Gas Markets: A Diversity of Models


  3. From Good Market Research to Great Marketing: A How-To Guide for Home Builders

    From Good Market Research to Great Marketing: A How-To Guide for Home Builders


  4. International Marketing Strategy: Analysis, Development and Implementation

    International Marketing Strategy: Analysis, Development and Implementation


  5. Introduction to Information-Based High-Tech Services

    Introduction to Information-Based High-Tech Services


  6. Market Development for Genetically Modified Foods

    Market Development for Genetically Modified Foods


  7. Creating Competitive Power Markets: The PJM Model

    Creating Competitive Power Markets: The PJM Model


  8. Comparative Marketing : Wholesaling in Fifteen Countries

    Comparative Marketing : Wholesaling in Fifteen Countries


  9. Marketing Livestock and Meat

    Marketing Livestock and Meat


  10. Managing Business Relationships

    Managing Business Relationships


  11. Selling & Sales Management

    Selling & Sales Management


  12. The Economics of Industrial Organization

    The Economics of Industrial Organization


  13. Selling Power: Marketing Energy Under Deregulation

    Selling Power: Marketing Energy Under Deregulation


  14. Construction Marketing: The Textbook

    Construction Marketing: The Textbook


  15. Machinery Management (Farm Business Management (Textbooks))

    Machinery Management (Farm Business Management (Textbooks))


  16. The World Apple Market (Fpp Agricultural Commodity Economics, Distribution, & Marketing)

    The World Apple Market (Fpp Agricultural Commodity Economics, Distribution, & Marketing)


  17. Industrial Incentives: Competition Among American Cities and States

    Industrial Incentives: Competition Among American Cities and States


  18. Marketing the Arts

    Marketing the Arts


  19. Wholesale Distribution Channels: New Insights and Perspectives

    Wholesale Distribution Channels: New Insights and Perspectives


  20. Integrated Marketing Communication

    Integrated Marketing Communication


  21. Professional Selling: A Consultative Approach

    Professional Selling: A Consultative Approach


  22. Iron Bond : Millennium Marketing in American Automotive

    Iron Bond : Millennium Marketing in American Automotive


  23. Industrial Park Growth: An Environmental Success Story (Industrial Development Site Selection Handbook)

    Industrial Park Growth: An Environmental Success Story (Industrial Development Site Selection Handbook)


  24. King Energy: The Rise and Fall of an Industrial Empire Gone Awry

    King Energy: The Rise and Fall of an Industrial Empire Gone Awry


  25. Marketing Theory And Practice: A Hungarian Perspective

    Marketing Theory And Practice: A Hungarian Perspective


Briefing Your Architect, Second Edition
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    Briefing Your Architect, Second Edition
    Frank Salisbury
    Manufacturer: Architectural Press
    ProductGroup: Book
    Binding: Paperback

    GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
    MaterialsMaterials | Architecture | Professional & Technical | Subjects | Books
    GeneralGeneral | Drawing & Modelling | Architecture | Professional & Technical | Subjects | Books
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    ASIN: 0750636424

    Book Description

    This book sets out the essential activities and inter-relationships involving the client organization and multi-disciplinary design team as they progress through each phase of the job. It guides the client through the preliminary steps needed to start up work; seeking out
    and appraising a site, studying the feasibility of all ideas and proposals, and showing how to work with all architects and specialist consultants. The tasks to be performed by both architect and client, as well as consultants, are clearly set out, together with appropriate methods of working together until the building design drawings are completed.


    The book is arranged so that the information relevant to each stage of work can be checked as the project develops. Detailed sequential activity tables and checklists are included for this purpose.

    This key publication fulfils a vital need for clients who will be enabled to progress the building project more efficiently with the guidance provided.

    Frank Salisbury is a practising architect and lecturer in architecture for the University of Wales Associate College at Wrexham. He designed many important public buildings during his career with Cheshire County Council's Department of Architecture and as Assistant County Architect, led architectural and multidisciplinary teams in the realization of a great many high quality building projects.

    *A desktop reference book assisting both client and architect.
    *Enables client and architect to progress the building project more efficiently.
    *Includes detailed sequential activity tables and checklists.
    The Architect's Guide to Design-Build Services
    Average customer rating: Not rated
      The Architect's Guide to Design-Build Services
      The American Institute of Architects
      Manufacturer: Wiley
      ProductGroup: Book
      Binding: Hardcover

      GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
      Project Planning & ManagementProject Planning & Management | Architecture | Professional & Technical | Subjects | Books
      GeneralGeneral | Building Types & Styles | Architecture | Professional & Technical | Subjects | Books
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      Similar Items:
      1. Design-Build: Planning Through Development
      2. Design-Build Project Delivery
      3. Design-Build Lessons Learned (2001 Edition)
      4. Architect's Essentials of Starting a Design Firm (The Architect's Essentials of Professional Practice)
      5. Architect's Essentials of Contract Negotiation (The Architect's Essentials of Professional Practice)

      ASIN: 0471218421

      Book Description

      The definitive resource for designer-led projects

      The Architect's Guide to Design-Build Services offers authoritative knowledge and industry insight to architects considering entry into the burgeoning practice of design-build project delivery. Written by architects and other professionals with expertise in risk management, law, ethics, finance, and contracts, this instructive guide addresses the roles architects can assume during a design-build project, including leading the project, acting as subcontractor, and forming a joint venture with a contractor.

      Developed by the AIA Design-Build Professional Interest Area, this book offers the real-world expertise of thirty industry leaders from the United States, Canada, and Mexico, who share their experience and know-how on such topics as:

      State laws regulating both architects and contractors are summarized to help busy firms bring design-build projects through to successful completion in a variety of jurisdictions.

      The Architect's Guide to Design-Build Services is the most complete, definitive resource for architects, contractors, and attorneys involved in designer-led projects.
      Marketing Green Buildings: Guide for Engineering, Construction and Architecture
      Average customer rating: 5 out of 5 stars
      • Marketing Green Buildings: Guide for Engineering, Construction, and Architecture
      Marketing Green Buildings: Guide for Engineering, Construction and Architecture
      Jerry Yudelson
      Manufacturer: Fairmont Press
      ProductGroup: Book
      Binding: Hardcover

      GeneralGeneral | Architecture | Professional & Technical | Subjects | Books
      GeneralGeneral | Civil | Engineering | Professional & Technical | Subjects | Books
      EnergyEnergy | Physics | Professional Science | Professional & Technical | Subjects | Books
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      1. Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage

      ASIN: 0849393817

      Book Description

      Engineers, architects, and contractors who want to expand their involvement in the green buildings market need a firm grounding in marketing strategies and tactics being used most successfully in this growing field. Marketing Green Buildings: Guide for Engineering, Construction & Architecture provides an effective tool for professional green building enthusiasts and advocates presenting green design features, sustainable strategies, and new products to potential green building clients It presents clear descriptions of successful strategies and approaches to marketing and selling green building-related services, as well as up-to-date information on the role of LEED® in green building projects.

      Customer Reviews:

      5 out of 5 stars Marketing Green Buildings: Guide for Engineering, Construction, and Architecture.......2007-05-21

      Engineers, architects and contractors seeking to expand their involvement in the green buildings market need a firm grounding in the marketing strategies and tactics which are being used most successfully in this specialized and growing field. This book is intended to serve as an effective tool for professional green building enthusiasts and advocates in presenting green design features, sustainable strategies and new products to the potential green building client. The author addresses key questions such as: How is green building marketing different from other types of professional service marketing? What tools and techniques from conventional marketing can be used to greater effect in marketing green buildings? What is the size and potential of the green buildings market? And how should a firm position itself to succeed in this growing marketplace? You'll find clear descriptions of successful strategies and approaches to marketing and selling green building-related services, as well as up-to-date information on the role of LEED® in green building projects.



      CONTENTS

      1 - Introduction
      2 - Today's Green Building Market
      3 - Industry Growth to Date
      4 - Forecasting Demand for Green Buildings
      5 - The Business Case for Green Buildings
      6 - Experiences of Green Marketing
      7 - Vertical Markets for Green Buildings
      8 - Demand for Green Building Measures
      9 - Understanding Marketing Strategies
      10 - Understanding Segmentation, Targeting, Positioning & Differentiation
      11 - Selling Green Buildings
      12 - Marketing Green Developments
      13 - Looking to the Future: Sustainable Engineering Design
      14 - Marketing Services for LEED-EB Projects
      15 - Marketing Services for LEED CI Projects
      16 - Marketing Services for Future LEED Products
      17 - The Role of the Professional Eningeering Energy Star®
      18 - Forecasts of Demand for LEED Projects
      19 - The People Problem in Marketing Professional Services
      Appendix, Index
      Marketing Handbook for the Design & Construction Professional: Society for Marketing Professional Services
      Average customer rating: 3 out of 5 stars
      • Buy Direct from SMPS, these sellers are rip-off artists!!!!
      Marketing Handbook for the Design & Construction Professional: Society for Marketing Professional Services
      Society for Marketing Professional Services
      Manufacturer: BNI Publications
      ProductGroup: Book
      Binding: Paperback

      GeneralGeneral | Marketing | Marketing & Sales | Business & Investing | Subjects | Books
      Buildings & ConstructionBuildings & Construction | Home Design | Home & Garden | Subjects | Books
      GeneralGeneral | Science | Subjects | Books
      GeneralGeneral | Construction | Civil | Engineering | Professional & Technical | Subjects | Books
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      Similar Items:
      1. Marketing Construction Services
      2. Rain Making: The Professional's Guide to Attracting New Clients
      3. Creating Rainmakers: The Manager's Guide to Training Professionals to Attract New Clients
      4. Design. Market. Grow! Building an Enduring Practice Through Excellence & Experience
      5. Marketing for Architects and Designers

      ASIN: 1557013691

      Customer Reviews:

      3 out of 5 stars Buy Direct from SMPS, these sellers are rip-off artists!!!!.......2007-02-06

      This is a good thorough book covering the six domains of marketing and absolutely essential for studying for the national SMPS certification test. I love Amazon, but do NOT buy this particular book from the re-sellers here (Amazon itself doesn't carry the book). You can buy this book NEW for $62.95 from SMPS' website, and avoid being raped by these rip-off resellers (cheapest was $95 and it was used!)
      Marketing Construction Services
      Average customer rating: Not rated
        Marketing Construction Services
        Paul Pryor
        Manufacturer: Industrial Press, Inc.
        ProductGroup: Book
        Binding: Paperback

        Project Planning & ManagementProject Planning & Management | Architecture | Professional & Technical | Subjects | Books
        ManagementManagement | Construction | Civil | Engineering | Professional & Technical | Subjects | Books
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        Similar Items:
        1. Marketing Handbook for the Design & Construction Professional: Society for Marketing Professional Services
        2. Running a Successful Construction Company (For Pros by Pros)
        3. Rain Making: The Professional's Guide to Attracting New Clients
        4. Building a Successful Construction Company
        5. Marketing and Selling Construction Services

        ASIN: 0831131454

        Book Description