Books
- Marketing Construction Services

- Competition and Liberalization in European Gas Markets: A Diversity of Models

- From Good Market Research to Great Marketing: A How-To Guide for Home Builders

- International Marketing Strategy: Analysis, Development and Implementation

- Introduction to Information-Based High-Tech Services

- Market Development for Genetically Modified Foods

- Creating Competitive Power Markets: The PJM Model

- Comparative Marketing : Wholesaling in Fifteen Countries

- Marketing Livestock and Meat

- Managing Business Relationships

- Selling & Sales Management

- The Economics of Industrial Organization

- Selling Power: Marketing Energy Under Deregulation

- Construction Marketing: The Textbook

- Machinery Management (Farm Business Management (Textbooks))

- The World Apple Market (Fpp Agricultural Commodity Economics, Distribution, & Marketing)

- Industrial Incentives: Competition Among American Cities and States

- Marketing the Arts

- Wholesale Distribution Channels: New Insights and Perspectives

- Integrated Marketing Communication

- Professional Selling: A Consultative Approach

- Iron Bond : Millennium Marketing in American Automotive

- Industrial Park Growth: An Environmental Success Story (Industrial Development Site Selection Handbook)

- King Energy: The Rise and Fall of an Industrial Empire Gone Awry

- Marketing Theory And Practice: A Hungarian Perspective

Average customer rating:
|
Briefing Your Architect, Second Edition
Frank Salisbury
Manufacturer: Architectural Press
ProductGroup: Book
Binding: Paperback
General
| Architecture
| Professional & Technical
| Subjects
| Books
Materials
| Architecture
| Professional & Technical
| Subjects
| Books
General
| Drawing & Modelling
| Architecture
| Professional & Technical
| Subjects
| Books
Urban & Land Use Planning
| Architecture
| Professional & Technical
| Subjects
| Books
Design & Construction
| Home Design
| Home & Garden
| Subjects
| Books
Look Inside Art Books
| Trip
| Specialty Stores
| Books
Look Inside Home & Garden Books
| Trip
| Specialty Stores
| Books
All Amazon Upgrade
| Amazon Upgrade
| Stores
| Books
Home & Garden
| Amazon Upgrade
| Stores
| Books
Professional & Technical
| Amazon Upgrade
| Stores
| Books
ASIN: 0750636424 |
Book Description
This book sets out the essential activities and inter-relationships involving the client organization and multi-disciplinary design team as they progress through each phase of the job. It guides the client through the preliminary steps needed to start up work; seeking out
and appraising a site, studying the feasibility of all ideas and proposals, and showing how to work with all architects and specialist consultants. The tasks to be performed by both architect and client, as well as consultants, are clearly set out, together with appropriate methods of working together until the building design drawings are completed.
The book is arranged so that the information relevant to each stage of work can be checked as the project develops. Detailed sequential activity tables and checklists are included for this purpose.
This key publication fulfils a vital need for clients who will be enabled to progress the building project more efficiently with the guidance provided.
Frank Salisbury is a practising architect and lecturer in architecture for the University of Wales Associate College at Wrexham. He designed many important public buildings during his career with Cheshire County Council's Department of Architecture and as Assistant County Architect, led architectural and multidisciplinary teams in the realization of a great many high quality building projects.
*A desktop reference book assisting both client and architect.
*Enables client and architect to progress the building project more efficiently.
*Includes detailed sequential activity tables and checklists.
Average customer rating:
|
The Architect's Guide to Design-Build Services
The American Institute of Architects
Manufacturer: Wiley
ProductGroup: Book
Binding: Hardcover
General
| Architecture
| Professional & Technical
| Subjects
| Books
Project Planning & Management
| Architecture
| Professional & Technical
| Subjects
| Books
General
| Building Types & Styles
| Architecture
| Professional & Technical
| Subjects
| Books
Building Construction
| Construction
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
General
| Construction
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
General
| Marketing
| Marketing & Sales
| Business & Investing
| Subjects
| Books
Entrepreneurship
| Small Business & Entrepreneurship
| Business & Investing
| Subjects
| Books
Buildings & Construction
| Home Design
| Home & Garden
| Subjects
| Books
General
| Arts & Photography
| Subjects
| Books
Look Inside Art Books
| Trip
| Specialty Stores
| Books
Look Inside Business Books
| Trip
| Specialty Stores
| Books
Look Inside Home & Garden Books
| Trip
| Specialty Stores
| Books
All Amazon Upgrade
| Amazon Upgrade
| Stores
| Books
Business & Investing
| Amazon Upgrade
| Stores
| Books
Engineering
| Amazon Upgrade
| Stores
| Books
Home & Garden
| Amazon Upgrade
| Stores
| Books
Professional & Technical
| Amazon Upgrade
| Stores
| Books
Qualifying Textbooks - Spring 2007
| Stores
| Books
Similar Items:
- Design-Build: Planning Through Development
- Design-Build Project Delivery
- Design-Build Lessons Learned (2001 Edition)
- Architect's Essentials of Starting a Design Firm (The Architect's Essentials of Professional Practice)
- Architect's Essentials of Contract Negotiation (The Architect's Essentials of Professional Practice)
ASIN: 0471218421 |
Book Description
The definitive resource for designer-led projects
The Architect's Guide to Design-Build Services offers authoritative knowledge and industry insight to architects considering entry into the burgeoning practice of design-build project delivery. Written by architects and other professionals with expertise in risk management, law, ethics, finance, and contracts, this instructive guide addresses the roles architects can assume during a design-build project, including leading the project, acting as subcontractor, and forming a joint venture with a contractor.
Developed by the AIA Design-Build Professional Interest Area, this book offers the real-world expertise of thirty industry leaders from the United States, Canada, and Mexico, who share their experience and know-how on such topics as:
- Starting out in design-build
- Risks and rewards of design-build delivery
- Succeeding in a design-build practice
- Design-build education
- Essential practice information
- Ethics and licensing laws
State laws regulating both architects and contractors are summarized to help busy firms bring design-build projects through to successful completion in a variety of jurisdictions.
The Architect's Guide to Design-Build Services is the most complete, definitive resource for architects, contractors, and attorneys involved in designer-led projects.
Average customer rating:
- Marketing Green Buildings: Guide for Engineering, Construction, and Architecture
|
Marketing Green Buildings: Guide for Engineering, Construction and Architecture
Jerry Yudelson
Manufacturer: Fairmont Press
ProductGroup: Book
Binding: Hardcover
General
| Architecture
| Professional & Technical
| Subjects
| Books
General
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
Energy
| Physics
| Professional Science
| Professional & Technical
| Subjects
| Books
Environmental Science
| Earth Sciences
| Professional Science
| Professional & Technical
| Subjects
| Books
General
| Business & Investing
| Subjects
| Books
Direct
| Marketing
| Marketing & Sales
| Business & Investing
| Subjects
| Books
General
| Sales & Selling
| Marketing & Sales
| Business & Investing
| Subjects
| Books
Natural Resources
| Economics
| Business & Investing
| Subjects
| Books
Environmental Science
| Earth Sciences
| Science
| Subjects
| Books
Energy
| Physics
| Science
| Subjects
| Books
General
| Bible & Other Sacred Texts
| Religion & Spirituality
| Subjects
| Books
Look Inside Art Books
| Trip
| Specialty Stores
| Books
Look Inside Business Books
| Trip
| Specialty Stores
| Books
Look Inside Outdoors & Nature Books
| Trip
| Specialty Stores
| Books
Look Inside Religion & Spirituality Books
| Trip
| Specialty Stores
| Books
Similar Items:
- Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
ASIN: 0849393817 |
Book Description
Engineers, architects, and contractors who want to expand their involvement in the green buildings market need a firm grounding in marketing strategies and tactics being used most successfully in this growing field. Marketing Green Buildings: Guide for Engineering, Construction & Architecture provides an effective tool for professional green building enthusiasts and advocates presenting green design features, sustainable strategies, and new products to potential green building clients It presents clear descriptions of successful strategies and approaches to marketing and selling green building-related services, as well as up-to-date information on the role of LEED® in green building projects.
Customer Reviews:
Marketing Green Buildings: Guide for Engineering, Construction, and Architecture.......2007-05-21
Engineers, architects and contractors seeking to expand their involvement in the green buildings market need a firm grounding in the marketing strategies and tactics which are being used most successfully in this specialized and growing field. This book is intended to serve as an effective tool for professional green building enthusiasts and advocates in presenting green design features, sustainable strategies and new products to the potential green building client. The author addresses key questions such as: How is green building marketing different from other types of professional service marketing? What tools and techniques from conventional marketing can be used to greater effect in marketing green buildings? What is the size and potential of the green buildings market? And how should a firm position itself to succeed in this growing marketplace? You'll find clear descriptions of successful strategies and approaches to marketing and selling green building-related services, as well as up-to-date information on the role of LEED® in green building projects.
CONTENTS
1 - Introduction
2 - Today's Green Building Market
3 - Industry Growth to Date
4 - Forecasting Demand for Green Buildings
5 - The Business Case for Green Buildings
6 - Experiences of Green Marketing
7 - Vertical Markets for Green Buildings
8 - Demand for Green Building Measures
9 - Understanding Marketing Strategies
10 - Understanding Segmentation, Targeting, Positioning & Differentiation
11 - Selling Green Buildings
12 - Marketing Green Developments
13 - Looking to the Future: Sustainable Engineering Design
14 - Marketing Services for LEED-EB Projects
15 - Marketing Services for LEED CI Projects
16 - Marketing Services for Future LEED Products
17 - The Role of the Professional Eningeering Energy Star®
18 - Forecasts of Demand for LEED Projects
19 - The People Problem in Marketing Professional Services
Appendix, Index
Average customer rating:
- Buy Direct from SMPS, these sellers are rip-off artists!!!!
|
Marketing Handbook for the Design & Construction Professional: Society for Marketing Professional Services
Society for Marketing Professional Services
Manufacturer: BNI Publications
ProductGroup: Book
Binding: Paperback
General
| Marketing
| Marketing & Sales
| Business & Investing
| Subjects
| Books
Buildings & Construction
| Home Design
| Home & Garden
| Subjects
| Books
General
| Science
| Subjects
| Books
General
| Construction
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
Look Inside Business Books
| Trip
| Specialty Stores
| Books
Look Inside Home & Garden Books
| Trip
| Specialty Stores
| Books
Qualifying Textbooks - Spring 2007
| Stores
| Books
Similar Items:
- Marketing Construction Services
- Rain Making: The Professional's Guide to Attracting New Clients
- Creating Rainmakers: The Manager's Guide to Training Professionals to Attract New Clients
- Design. Market. Grow! Building an Enduring Practice Through Excellence & Experience
- Marketing for Architects and Designers
ASIN: 1557013691 |
Customer Reviews:
Buy Direct from SMPS, these sellers are rip-off artists!!!!.......2007-02-06
This is a good thorough book covering the six domains of marketing and absolutely essential for studying for the national SMPS certification test. I love Amazon, but do NOT buy this particular book from the re-sellers here (Amazon itself doesn't carry the book). You can buy this book NEW for $62.95 from SMPS' website, and avoid being raped by these rip-off resellers (cheapest was $95 and it was used!)
Average customer rating:
|
Marketing Construction Services
Paul Pryor
Manufacturer: Industrial Press, Inc.
ProductGroup: Book
Binding: Paperback
Project Planning & Management
| Architecture
| Professional & Technical
| Subjects
| Books
Management
| Construction
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
General
| Construction
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
General
| Popular Economics
| Business & Investing
| Subjects
| Books
General
| Business & Investing
| Subjects
| Books
Management
| Management & Leadership
| Business & Investing
| Subjects
| Books
General
| Marketing
| Marketing & Sales
| Business & Investing
| Subjects
| Books
Industrial
| Marketing
| Marketing & Sales
| Business & Investing
| Subjects
| Books
Buildings & Construction
| Home Design
| Home & Garden
| Subjects
| Books
Similar Items:
- Marketing Handbook for the Design & Construction Professional: Society for Marketing Professional Services
- Running a Successful Construction Company (For Pros by Pros)
- Rain Making: The Professional's Guide to Attracting New Clients
- Building a Successful Construction Company
- Marketing and Selling Construction Services
ASIN: 0831131454 |
Book Description
- Offers the reader a new understanding for market processes, strategic planning and business development at all levels.
- Presents comprehensive knowledge of contractual obligations throughout to include all phases of construction from owner requirements to market niches to planning to the bidding process to project completion and the ability to be paid to be ready to receive the next contract by owner.
- Contains real-life examples that everyone in the industry can relate to.
Average customer rating:
|
Handbook of Forms and Letters for Design Professionals
Society of Design Administration
Manufacturer: Wiley
ProductGroup: Book
Binding: Hardcover
General
| Architecture
| Professional & Technical
| Subjects
| Books
General
| Interior Design
| Architecture
| Professional & Technical
| Subjects
| Books
Reference
| Architecture
| Professional & Technical
| Subjects
| Books
Building Construction
| Construction
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
General
| Business & Investing
| Subjects
| Books
General
| Interior Design
| Home & Garden
| Subjects
| Books
Study & Teaching
| Words & Language
| Reference
| Subjects
| Books
Qualifying Textbooks - Spring 2007
| Stores
| Books
Similar Items:
- The Architect's Handbook of Professional Practice Update 2006 (Architect's Handbook of Professional Practice Update (W/CD))
- Architect's Essentials of Cost Management (The Architect's Essentials of Professional Practice)
- Architect's Essentials of Starting a Design Firm (The Architect's Essentials of Professional Practice)
- Building Codes Illustrated: A Guide to Understanding the 2006 International Building Code (Building Codes Illustrated)
- The Graphic Standards Guide to Architectural Finishes: Using MASTERSPEC to Evaluate, Select, and Specify Materials
ASIN: 0471267740 |
Book Description
Architects and allied professionals are required to document much of their work through written communication throughout out all phases of a project.
Where there are many professional books that focus on writing techniques and effective letter writing, this new title provides design professionals with the actual forms and documents essential throughout all stages of their work, and is a practical and useful resouce for architects, engineers and landscape designers.
* Time saving forms offer sample wording for all aspects of a design and construction project, ensuring that documents are presented professionally through a project
* Offers a wide range of sample documentation specifically used by design industry professionals - from pre-design through post construction - allowing the reader to select the appropriate paperwork at the appropriate stage
* A supplementary CD makes forms instantly accessible, adaptable and ready to use
* Authored by the leading organisation in the field and endorsed by the American Institute of Architects
Average customer rating:
|
Marketing and Selling Construction Services
Hedley Smyth
Manufacturer: Blackwell Publishing, Incorporated
ProductGroup: Book
Binding: Paperback
Economics
| Business & Investing
| Subjects
| Books
| Agricultural
| Commercial Policy
| Comparative
| Consolidation & Merger
| Cooperatives
| Debt & Deficits
| Development & Growth
| Econometrics
| Economic Conditions
| Economic History
| Economic Policy & Development
| Exports & Imports
| Free Enterprise
| Inflation
| International
| Labor & Industrial Relations
| Macroeconomics
| Microeconomics
| Money & Monetary Policy
| Natural Resources
| Privatization
| Public Finance
| Statistics
| Sustainable Development
| Theory
| Unemployment
| Urban & Regional
General
| Business & Investing
| Subjects
| Books
Management
| Management & Leadership
| Business & Investing
| Subjects
| Books
General
| Marketing
| Marketing & Sales
| Business & Investing
| Subjects
| Books
Buildings & Construction
| Home Design
| Home & Garden
| Subjects
| Books
General
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
Management
| Construction
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
General
| Construction
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
Surveying & Photogrammetry
| Civil
| Engineering
| Professional & Technical
| Subjects
| Books
General
| Arts & Photography
| Subjects
| Books
Similar Items:
- Marketing Construction Services
ASIN: 0632049871 |
Average customer rating:
|
Effective Press Relations for the Built Environment: A Practical Guide
Helen Elias
Manufacturer: Taylor & Francis
ProductGroup: Book
Binding: Paperback
General
| Architecture
| Professional & Technical
| Subjects
| Books
Reference
| Architecture
| Professional & Technical
| Subjects
| Books
Study & Teaching
| Architecture
| Professional & Technical
| Subjects
| Books
General
| Building Types & Styles
| Architecture
| Professional & Technical
| Subjects
| Books
Public Relations
| Marketing & Sales
| Business & Investing
| Subjects
| Books
ASIN: 0415348676 |
Book Description
Effective Press Relations for the Built Environment is a practical guide on how to generate publicity and make the most of press interest in projects and companies across the built environment industry. It directs architects, engineers and other consultants how to develop press plans for firms and for individual projects, and how to be active in developing a reputation by getting work published in the architectural, engineering and construction press.
Quotes populate the book from some of the industry's key journalists who have given clear and helpful opinions about how to go about generating successful press cover. An essential, helpful chapter contributed by Gareth Gardner, past editor of Building Design and now a busy photo journalist focusing upon architecture, interiors and design, sets out the best way to generate images that will capture the interest of editors and art editors.
Chapters range from planning a strategy for a project though to how to write, seek approval, build atarget press list and issue the information to magazines. Separate sections give advice on how to speak to the press and set out the actions to take when working with the press during a crisis. Comprehensive appendices include lists of sector magazine titles, media resources, public relations consultants and architectural photographers.
With its hands-on approach, this book is an invaluable tool that provides practical advice for any firm with news to share or a project that deserves to be published. It will be useful for new starters, or larger firms that want to take a more pro-active role in generating their own publicity, while also helping companies to get the most from their press relations consultant.
Average customer rating:
|
From Good Market Research to Great Marketing: A How-To Guide for Home Builders
Colleen Edwards
Manufacturer: BuilderBooks
ProductGroup: Book
Binding: Paperback
General
| Business & Investing
| Subjects
| Books
Industrial
| Marketing
| Marketing & Sales
| Business & Investing
| Subjects
| Books
General
| Industries & Professions
| Business & Investing
| Subjects
| Books
ASIN: 0867184779 |
Book Description
Every time a builder visits a competitor's new home neighborhood, that's market research. Every interview with an architect or interior designer and every portfolio review adds to market research. Every meeting with miffed homeowners, every celebratory block party - well, you get the idea.
You are probably conducting informal market research already. Find out how to analyze and use this information to your greatest advantage in From Good Market Research to Great Marketing: A How-to Guide for Home Builders. Collecting market and buyer information requires skills you can readily learn with a little practice.The potential for increasing profits is enormous.
New home marketing expert Colleen Edwards discusses how to determine your audience, develop a product that meets their needs, and promote your homes and services to this target audience. From low cost market research you can conduct yourself to advice on hiring a consultant, Edwards examines a wide variety of market research techniques.
Books:
- Mailing List Strategies: A Guide to Direct Mail Success
- Marketing Construction Services
- Effects of Grain Marketing Systems on Grain Production: A Comparative Study of China and India
- E-Supply Chain: Using the Internet to Revolutionize Your Business
- Digital Marketing Strategy: Text and Cases
- Internet Commerce Metrics and Models in the New Era of Accountability
- The Art of .COMbat: Ancient Wisdom for the Competitive Economy
- Network Marketing: How To Play By Your Own Rules and Win
- Contemporary Marketing
- The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand
Books