Books

Professional Practice for Interior Designers, 3rd Edition

Average customer rating:

Read before you practice
Get It!
Must Have!
Fantastic!
A must-read

Professional Practice for Interior Designers, 3rd Edition
Christine M. Piotrowski
Manufacturer: Wiley
ProductGroup: Book
Binding: Hardcover

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Similar Items:

The Codes Guidebook for Interiors
Interior Design Reference Manual: A Guide to the NCIDQ Exam (3rd Edition)
Estimating for Interior Designers
Business and Legal Forms for Interior Designers
The Interior Designers Guide to Pricing Estimating and Budgeting

ASIN: 0471384011

Book Description

The tools needed to create and manage a thriving interior design practice

This essential sourcebook provides all of the information needed to establish and manage a productive, profitable interior design firm. Filled with savvy business and career advice, Professional Practice for Interior Designers, Third Edition delivers updated and expanded coverage of the full range of legal, financial, management, marketing, administrative, and ethical issues faced by sole practitioners, firm principals, and managers.

This comprehensive reference lays out clear, practical guidelines on how to structure a contract and prevent legal problems; work with other designers, allied professionals, clients, and vendors; and calculate fees that are both fair and profitable. Recommended reading for NCIDQ candidates, it offers easy-to-follow tips and instruction on how to:

Establishing a comprehensive foundation for effective business practice, Professional Practice for Interior Designers, Third Edition is the one-stop resource that no interior designer can afford to be without.

Customer Reviews:

Read before you practice.......2005-09-23

I have practiced interior design for over 20 years and still found this book to be invaluable. The information about legal ramifications and insurance coverage was enlightening but also sobering. It's a must read for any design firm principal or freelance designer.

Get It!.......2004-07-03

This book reads like a friend whispering all the good advice and secrets of the interior design business in your ear. I wish my Professional Practices class had used this text. It's a lot of information but Christine Piotrowski truly takes you by the hand and lets you know what you need to prepare for in a budding interior design business as well as how the interior design business is done in general. I will be referencing this book again and again. A huge thank you and bravo to Christine Piotrowski

Must Have!.......2002-12-16

This book was used for both Business Practice For Interior Design & Sales and Marketing. I had no need to consult any other source. "This is a great book" THANKS..

Fantastic!.......2002-10-28

Outstanding, fabulous, fabulous book. Extremely helpful to me in starting my own firm. Well written. Well organized. Invaluable.

A must-read.......2002-07-09

This one is a must read if you are considering a degree in interior design. I found it extremely helpful in planning my career path.

Selling 101: What Every Successful Sales Professional Needs to Know

Average customer rating:

Practical sales advice for all levels
Deceived by photo...
The basic smart course in sales techniques
Decent sales starter or refresher
Thanks for keeping in simple!

Selling 101: What Every Successful Sales Professional Needs to Know
Zig Ziglar
Manufacturer: Thomas Nelson
ProductGroup: Book
Binding: Hardcover

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Similar Items:

Zig Ziglar's Secrets of Closing the Sale
The 25 Sales Habits of Highly Successful Salespeople
The 25 Most Common Sales Mistakes: And How to Avoid Them
The Sales Bible: The Ultimate Sales Resource, Revised Edition
Little Red Book of Selling: 12.5 Principles of Sales Greatness

ASIN: 0785264817

Book Description

Here in a short, compact and concise format is the basics of how to persuade more people more effectively, more ethically, and more often. Ziglar draws from his fundamental selling experiences and shows that while the fundamentals of selling may remain constant, sales people must continue learning, living, and looking: learning from the past without living there; living in the present by seizing each vital moment of every single day; and looking to the future with hope, optimism, and education. His tips will not only keep your clients happy and add to your income, but will also teach you ideas and principles that will, most importantly, add to the quality of your life. Content drawn from Ziglar on Selling.

Customer Reviews:

Practical sales advice for all levels.......2007-06-08

This book provides practical sales advice for all levels. The man is a guru so you should read knowing that the path has been walked already.

Deceived by photo..........2007-05-10

I thought I was purchasing a nice, hardcover sales book.. it's TINY... info is okay, just a really small book.. buyer beware.

The basic smart course in sales techniques.......2006-09-01

Seldom is a book as aptly named as Selling 101. This is a true primer on the ABC's of selling. Author and sales expert Zig Ziglar walks you through the sales process, teaching you how to find prospects, overcome "call reluctance," pose the right questions and ask for the order. He touches on all of the fundamentals, using examples from his experiences to illustrate his main points. His brief, concise prose is easy to understand and even easier to incorporate into your sales practices. The seasoned sales professional will not find anything new in this basic textbook, but we recommend it to anyone who is new to selling, particularly if you lack a mentor to give you this kind of guidance. This handy manual will provide know-how that is usually gained only by experience in the field.

Decent sales starter or refresher.......2006-08-18

Good short book if you are looking for something basic. There is certainly nothing dynamic, but Ziglar hits several points right on and gives a nice overview.

Thanks for keeping in simple!.......2006-08-11

This is the perfect sales book for anyone who is considering entering the field of sales or that is just beginning a career in sales. Zig Ziglar gives practical, real world sales tips that will pay immediate dividends. David Otis, Author of "Walk Fast, Talk Loud and Smile (How to Succeed in Sales and Have Fun Doing It.)

The Psychology Of Selling: The Art of Closing Sales

Average customer rating:

Psychology of Sessling
Can't miss with Brian Tracy
Travel with a great teacher.
One of the best
If you are a pro, there is still some value, if you are new it is good stuff

The Psychology Of Selling: The Art of Closing Sales
Brian Tracy
Manufacturer: Nightingale-Conant
ProductGroup: Book
Binding: Audio CD

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5 Steps To Successful Selling
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Accessories:

RESPeRATE Blood Pressure Lowering Device
Airborne Effervescent Health Formula, Original Orange, 10 Tablets (Pack of 3)

ASIN: 0743520696

Book Description

Find The Keys To Sales Success!

The worlds foremost producer of personal development and motivational audio programs offers an expanded version of Brian Tracy's sales classic.

The Unsuccessful Salesperson says, "the other guy has the best territory."
The Successful Salesperson says, "every territory is the best one."
The Unsuccessful Salesperson says, ""that company will never buy."
The Successful Salesperson says, "I can make that company buy."

Confidence and self-esteem are just two of the factors that separate the successful salesperson from the unsuccessful one. In this comprehensive program, Brian Tracy -- an expert sales tainer -- shares more than 50 practical, day-to-day techniques for increasing your confidence in your sales abilities and boosting sales profits, including:

Brian Tracy will help you master the art of closing the deal.

Customer Reviews:

Psychology of Sessling.......2007-06-09

Having listened to this CD now 3 times I am amazed at it's challenge to my belief on how much I am worth. This CD dramatically challenged me to lift the lid on my own expectations with my earnings.

You truly do only earn what you think you are worth, and I have already now made plans to increase my earning capacity in the next year by at least 100%.

Can't miss with Brian Tracy.......2007-01-16

I found the CD's to be motivating and found a few long forgotten tidbits.

Travel with a great teacher........2006-11-10

Brian Tracy has become one of my favorite mentors as I learn how to succeed in retail sales. I repeatedly listen to this CD as I travel in my vehicle. It is well organized, rich with information, and full of the wisdom of both research and personal sales experience success. From its beginning affirmation of the nobility of the sales profession to it's masterful coverage of the selling process including the art of closing a sale, it provides a framework of understanding for the values and responsibilities of those who work in selling as it should be done, so as to serve customers well. You won't regret purchasing this learning tool.

One of the best.......2006-05-09

A must have , great easy to listen beautifully narrated, excelent tips one of the best, perfect for every level, highly recomended. Defenitely worth every penny.

If you are a pro, there is still some value, if you are new it is good stuff.......2006-03-03

I would not say The Art of Closing Sales has any ground breaking secrets that you cannot find in other sales books or courses. I will say the presentation style worked well for me. The information is not flying by to fast nor does it drag on and on. I would say for a professional seller who has been doing this for years will find a few points that maybe of value. Someone who is getting into selling should find this helpful.

Client at the Core: Marketing and Managing Today's Professional Services Firm

Average customer rating:

Marketing 101, 201, & 301 for Professional Services
Gerry Riskin (co-author Herding Cats and Beyond Knowing
Required reading for my marketing leaders
Aquila and Marcus Deliver Practice Advice for Success
Focus on Application

Client at the Core: Marketing and Managing Today's Professional Services Firm
August Aquila , and Bruce W. Marcus
Manufacturer: Wiley
ProductGroup: Book
Binding: Hardcover

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Similar Items:

Marketplace Masters: How Professional Service Firms Compete to Win
Managing The Professional Service Firm
The Firm of the Future: A Guide for Accountants, Lawyers, and Other Professional Services
Developing Knowledge-Based Client Relationships, Second Edition: Leadership in Professional Services
Marketing the Professional Services Firm: Applying the Principles and the Science of Marketing to the Professions

ASIN: 0471453137

Book Description

"Clients At The Core is an essential blueprint to helping us all take the next steps. The authors, battle scarred by the evolution of professional firm management and marketing from then to now, have captured the changing needs of the firms in this turbulent new economic era. This is a well-written book that uses plain language to convey practical, well thought-out ideas."
- Patrick J. McKenna, a leading international consultant to professional service firms

"The authors have captured the changing role of professional services marketing and firm management. There is valuable insight [in this] down-to-earth guide to competing successfully in the new environment."
- David Maister, author and consultant

"The book is a masterpiece! Aquila and Marcus have produced the essential guide for managing a professional services firm. They've marshaled their considerable real-life experiences and far-reaching vision into a veritable operating manual for the successful firm."
- Rick Telberg, Editor at Large, American Institute of Certified Public Accountants

"At its heart, this book is the running shoe for legal and accounting professionals who want to put the client first. Following the evolution of the industry over the past twenty-five years, this must-have for every professional services firm is the key to leading in the turbulent and highly competitive waters ahead."
- Richard S. Levick, Esq., President, Levick Strategic Communications, LLC coauthor, Stop the Presses: The Litigation PR Desk Reference

"Client selection and retention is one of the critical success factors for a professional services firm, and Aquila and Marcus do a masterful job at educating us on the necessary ingredients of each. The chapters on firm governance and paying for performance are thought provoking and certainly challenging to the conventional wisdom. If you want a better understanding of marketing and leading a professional firm in these turbulent times, this book is essential."
- Ronald J. Baker, author, Professional's Guide to Value Pricing and The Firm of the Future

"Client at the Core is a commonsense approach to keeping your professional services firm relevant in the twenty-first century's client-driven economy. Aquila and Marcus have hit a home run with their insightful analysis and poignant prose."
- Jeffrey S. Pawlow, Managing Shareholder, The Growth Partnership, Inc.

Download Description

"August Aquila and Bruce Marcus reward readers of Client at the Core with an imaginative map for the perilous journey through the twists and turns of marketing and managing today's professional services firm. It is creative and thorough."
-Gerry Riskin, Partner, Edge International
"The authors have captured the changing role of professional services marketing and firm management. There is valuable insight [in this] down-to-earth guide to competing successfully in the new environment."
-David Maister, author and consultant
"The book is a masterpiece! Aquila and Marcus have produced the essential guide for managing a professional services firm. They've marshaled their considerable real-life experiences and far-reaching vision into a veritable operating manual for the successful firm."
-Rick Telberg, Editor at Large, American Institute of Certified Public Accountants
"At its heart, this book is the running shoe for legal and accounting professionals who want to put the client first. Following the evolution of the industry over the past twenty-five years, this must-have for every professional services firm is the key to leading in the turbulent and highly competitive waters ahead."
-Richard S. Levick, Esq., President, Levick Strategic Communications, LLC
coauthor, Stop the Presses: The Litigation PR Desk Reference
"Client selection and retention is one of the critical success factors for a professional services firm, and Aquila and Marcus do a masterful job at educating us on the necessary ingredients of each. The chapters on firm governance and paying for performance are thought provoking and certainly challenging to the conventional wisdom. If you want a better understanding of marketing and leading a professional firm in these turbulent times, this book is essential."
-Ronald J. Baker, author, Professional's Guide to Value Pricing and The Firm of the Future
"Client at the Core is a commonsense approach to keeping your professional services firm relevant in the twenty-first century's client-driven economy. Aquila and Marcus have hit a home run with their insightful analysis and poignant prose."
-Jeffrey S. Pawlow, Managing Shareholder, The Growth Partnership, Inc.

Customer Reviews:

Marketing 101, 201, & 301 for Professional Services.......2005-08-31

This book should burnish the authors' already high reputations for having cogent, jargon-free, and street-smart things to say about what it's really like to try to market professional services. An unusual blend of (clear and lucidly stated) theory about marketing, and real-world insights into obstacles clients can throw up--not to mention the high barrier of internal resistance that "professionals" instinctively erect when asked to be marketers--this should be your starting point if you're facing the complexities of marketing in this environment.

Think that "marketing is just common sense?" Think again; it's both a discipline and an art. Aquila and Marcus will guide your hand at both.

Gerry Riskin (co-author Herding Cats and Beyond Knowing.......2005-06-12

August Aquila and Bruce Marcus reward readers of Client at the Core with an imaginative map for the perilous journey through the twists and turns of marketing and managing today's professional services firm. It is creative and thorough.

Required reading for my marketing leaders.......2004-09-25

August Aquila and Bruce Marcus have written a clear and comprehensive view of what every accounting or law marketer needs to know about this new, unprecedented professional services environment. Their book not only explains the new environment, but it's also a rich primer of practical "how-to" advice on all the marketing tools available to the professional services marketer. Strategy is fine, but I find that few books get down to the step-by-step implementation tactics involved in winning new business like this book does - that's one of its best points of differentiation. After reading it, I bought copies for every one of my regional, industry, service line and national marketing leaders.

Aquila and Marcus Deliver Practice Advice for Success.......2004-09-07

In "Client at the Core: Marketing and Managing Today's Professional Services Firm," (Wiley, 2004) August J. Aquila, based in Minnetonka, Minn., and Bruce W. Marcus, in Easton, Conn., a pair of veteran consultants, combine their considerable experience, skill and insight into a veritable strategic planning operator's manual for today's consulting firm.

From the outset, they acknowledge "the professional world doesn't need another book on how to write a press release or write a brochure or run a seminar."

Instead, they provide a new perspective on the crucial subject of how to keep firms relevant to the needs of the marketplace -- mainly, creating clients and building a marketing culture.

They don't get tied up in ideas like "vision," or "mission."

Instead they talk about the new realities of the 21st Century and professions in turmoil: dot-coms gone bust, a stock market meltdown, and a rash of frauds, defalcations, misuse of corporate funds; and then a reformist reaction, still unfolding, that the authors term "a helter-skelter regulatory rush that was at least as punitive as it was appropriate. It would seem that the regulatory garment was cut to fit all, when all don't wear the same size."

"The time is past when just the presence of the professional was its own comfort factor. It's long been believed that the concept of the professional was so exalted, and so trusting, that people accepted advice unquestioningly. No more. The scandals of 2002 and 2003 seem to have bred a diminished - if unwarranted -- respect for professionals," they say.

"Traditionally, professional services have been a seller's market," according to Aquila and Marcus. But now the tables are turned. "It is now a buyer's market."

For today's professionals, here are six lessons you can take to the bank according to the authors:

1. Clients are more sophisticated. They no longer accept advice without questioning, challenging, demanding more reasoning and detail.

2. Because of the complexity of business today, clients demand that their professionals know more about the client's business and industry than ever before.

3. Professional services always function best when trust is at the heart of the relationship, but the corporate scandals of recent years have eroded that trust. That trust must now be regenerated. And the workings of trust are more important in the new economy than in the old.

4. Once the narrow structures of a profession were sufficient to serve clients. But clients now demand a broader spectrum of capabilities. The more broadly educated and well-rounded professional is the one with the greater advantage in meeting the needs of today's client. Clients demand that accountants know more than the basic skills of accounting.

5. Competition is now a fact of life. Clients know they have a choice.

Clients know the difference between marketing promises and professional services delivery. Today's client demands more real service and solutions -- not just a warm personal relationship.
To Aquila and Marcus, the new paradigm of professional services requires a new demand for partnership with the client and new participatory skills.

As they say: It's a buyers' market. Get used to it.

(...)

Focus on Application.......2004-08-22

"Meaty and rich with texture. The authors understand the application of marketing concepts to the CPA profession at a very deep level, and communicate clearly and concisely."

"Every page was another 'Yes!' when reading about the application of marketing principles to the CPA world. The authors nailed it."

Say It With Charts: The Executive's Guide to Visual Communication

Average customer rating:

Getting the point across
Consider it part of a broad business education
Say It With Charts: The Executive's Guide to Visual Communication
helpful - nothing more need be said
Great ideas

Say It With Charts: The Executive's Guide to Visual Communication
Gene Zelazny
Manufacturer: McGraw-Hill
ProductGroup: Book
Binding: Hardcover

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Similar Items:

Say it Wth Presentations, Revised & Expanded
Say It with Presentations: How to Design and Deliver Successful Business Presentations
The McKinsey Mind: Understanding and Implementing the Problem-Solving Tools and Management Techniques of the World's Top Strategic Consulting Firm
The McKinsey Way
Say It with Charts Workbook

ASIN: 007136997X

Book Description

Step-by-step guide to creating compelling, memorable presentations

A chart that once took ten hours to prepare can now be produced by anyone with ten minutes and a computer keyboard. What hasn't changed, however, are the basics behind creating a powerful visual - what to say, why to say it, and how to say it for the most impact. In Say It With Charts, Fourth Edition --the latest, cutting-edge edition of his best-selling presentation guide -- Gene Zelazny reveals time-tested tips for preparing effective presentations. Then, this presentation guru shows you how to combine those tips with today's hottest technologies for sharper, stronger visuals. Look to this comprehensive presentation encyclopedia for information on:

* How to prepare different types of charts -- pie, bar, column, line, or dot -- and when to use each
* Lettering size, color choice, appropriate chart types, and more
* Techniques for producing dramatic eVisuals using animation, scanned images, sound, video, and links to pertinent websites

Customer Reviews:

Getting the point across.......2006-03-02

As an equity analyst, consultant, and communication specialist, I saw - and made - dozens of colorful presentations with the best charts that excel can draw that simply didn't work.

After the failed presentation, a consultant or analyst who knows how to get his point across will draw a simple diagram or chart on a white board that will be far more convincing and effective than the entire PowerPoint presentation.

This book is for the person who wants to get point across.

Consider it part of a broad business education.......2005-10-25

When one considers the amount of time/money they spend on improving their job skills, it would seem obvious that a high-value read like 'Say it with Charts' would be worth some consideration. It provides a framework for using charts to your advantage- and not just within oral presentations. If anything, this book will increase your willingness to use charts to your advantage when selling an opinion. It forces the user to think about exactly what it is they are trying to say - and then produce a professional looking chart to relay that message.

Any edition will do - the content will not change with the times. The underlying principles can be quite powerful and can be the difference between a simple presentation and one which elicites praise.

Say It With Charts: The Executive's Guide to Visual Communication .......2005-10-24

The book is tremendous for anybody who wants to a make a presentation effective by making it easy to understand.

helpful - nothing more need be said.......2004-05-04

Full disclosure - I used to work at IBM and as an entry level consultant with an MBA there the first thing you are is the .ppt whipping post. That being said, the IBM training program covers many of the concepts from this book. Why?? Simple, they work. Is it the be all and end all? No. The only thing that can help you assemble good content is practice, practice, practice - with a healthy dose of constructive criticism from someone that knows what they are talking about. I just got through a days worth of presentations last Friday to one of the most senior technology people at a major government agency. All I can say is that I really, really, really wish that the people presenting before and after me had taken 5 mintues to review this book before getting in front of that crowd - it would have prevented some spectacular flamouts.

Great ideas.......2003-07-19

This book is a good arsenal to every executive who need to communicate in the form of charts. It opens up the minds to possibilities beyond cut and paste from Excel.

However I do agree with one of the reviewer that most of the charts in the books are drawn by graphic designers. This mean that although we can learn the most appropriate chart to use from the book, the is no way of making those charts with our basic computer software.

The message in the book is clear; great charts are more of science than arts.

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
Average customer rating:

Excellent!

Blue Oceans Okay

disappointed in the Blue Ocean Strategy

Great book on strategy

Blue Ocean Strategy audio cassettes

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
W. Chan Kim , and Renee Mauborgne
Manufacturer: Coach Series
ProductGroup: Book
Binding: Audio CD

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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant

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The SPEED of Trust: The One Thing that Changes Everything

Know-How: The 8 Skills That Separate People Who Perform from Those Who Don't

ASIN: 1596590688

Customer Reviews:

Excellent!.......2007-06-27

I have read many management books and was looking for a good book on strategy and strategic planning. I bought Strategic Planning for Idiots and it is just that. By contrast Blue Ocean is insightful, applicable and gives a frame of work to get an organization to think about value innovation.
The audio CDs are great! The reader is really good.

Blue Oceans Okay.......2007-05-30

The CD version of the book was okay. Some good ideas sprinkled throughout the book but a fair amount of repetition of the same ideas.

disappointed in the Blue Ocean Strategy.......2007-02-12

This book is redundant! It should have been a pamphlet. Good concept though.

Great book on strategy.......2007-01-15

I was a little bit skeptical when the book was first recommended. The book ended up being a big surprise and left me with some great ideas to improve the two companies I run.

Blue Ocean Strategy audio cassettes.......2007-01-12

I bought this audio cassette hoping to listen to it during my commute. The reader has a monotone voice and references graphics that you can't see without explaining them. His voice was too difficult to listen to so I never finished the cassettes.

Million Dollar Consulting: The Professional's Guide to Growing a Practice

Average customer rating:

A must for powerful successful consultants
Helpful advice
Decent...
A good read reguardless
Alan's Formula for Success is Right Here For You

Million Dollar Consulting: The Professional's Guide to Growing a Practice
Alan Weiss
Manufacturer: McGraw-Hill
ProductGroup: Book
Binding: Paperback

Strategy & Competition | Management & Leadership | Business & Investing | Subjects | Books

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Similar Items:

Million Dollar Consulting (TM) Toolkit: Step-By-Step Guidance, Checklists, Templates and Samples from "The Million Dollar Consultant"
Getting Started in Consulting, Second Edition
Value-Based Fees: How to Chargeand GetWhat You're Worth (The Ultimate Consultant Series)
Flawless Consulting: A Guide to Getting Your Expertise Used
The Consultant's Quick Start Guide: An Action Plan for Your First Year in Business

ASIN: 007138703X

Book Description

The acclaimed Million Dollar Consulting gives consultants the tools and advice they need to grow a firm that rakes in at least $1 million per year. Alan Weiss, "the consultant's consultant," shows step-by-step how to raise capital, reel in new clients, set fees, accelerate growth, and more. This updated and expanded edition will appeal to both Weiss's many current fans and a whole new generation of readers looking for the best advice available for anyone who wants to build a million-dollar consulting/speaking career.

Customer Reviews:

A must for powerful successful consultants.......2007-05-14

Alan is just the best when it comes to advice for success. If you are serious about building a powerful consulting firm, you need to read this. If you really want to be a million dollar consultant and are missing just that one little piece, you need to read this. If you want to learn from the best and are willing to work at it, then read this book, it will change you life.

[...]

Helpful advice.......2007-05-07

In the author's own words, he goes to conferences and what-not, hoping to find just 1% of the material that helps him succeed - those hidden gems of knowledge. Is everything he talks about going to be 100% applicable and timely for you? No, but there's certainly enough "gems" in the book to steer you in the right direction. The discussions on delivering value as opposed to time are priceless.

Decent..........2007-04-06

Honestly, I was not terribly impressed with this book. After the first couple chapters, I nearly quit reading it. Part 1 of the book (the first 5 chapters) is written in such abstract terms that it was completely worthless to me. For instance, in a section on goal-setting he quotes the following as one of the best goals he has heard from a consultant, "We will undertake consulting assignments that result in direct contribution to the client's profitability as measured by quarterly results." Does this really tell anybody what the consultant actually offers to/does for a client? Quite frankly, if somebody ever approached me as a prospect and said something so bland and vague to me as an effort toward getting my business, I'd tune them out right from the get-go.
That said, he does give some decent advice for marketing (which is really the most important thing about any business, as we all learn at some point). He gives good information about how to successfully integrate speaking and writing into your business as both marketing tools and profit centers.
I'd say it's worth a read, but I'm really surprised by how many people rave about it so strongly.

A good read reguardless.......2007-02-12

There is a ton of information in this. If you want to be a consultant or think you may need one, read it, cover to cover. Might read tween the lines a bit :-). F&P Tech /consulting services

Alan's Formula for Success is Right Here For You.......2007-01-22

This book is the second of Alan's works which I have read. His straight-forward talk and cut-to-the-chase explanations leave nothing to question. Let's face it, Weiss can talk the talk, because he walks the walk!

If you are serious about taking your business to the next level, or simply fixing what you already know is broken, Million Dollar Consulting is your guide. I'll admit it, I started in the middle of the book because I was working on a proposal for a new, prospective client. To my amusement, the first chapter I read began with something like "For those of you just picking up this book for the first time, welcome..."- it was something like Chapter 8. Yeah, he knows how consultants work, because he IS one!

Not for the faint of heart, this is a must-have in your collection for when you are serious about success with consulting. Until then, keep winging it while I'm beating you EVERYTIME using Weiss' strategies!

Get Clients Now!: A 28-day Marketing Program for Professionals, Consultants, And Coaches

Average customer rating:

Pat Blanchard, The Successful Trainers Resource
Action Oriented Marketing
Review of Get ClientsNow! ----------- by C.J. Hayden
Get Clients Now! A 28 day marketing Program for Professionals
Expectations Too High

Get Clients Now!: A 28-day Marketing Program for Professionals, Consultants, And Coaches
C. J. Hayden
Manufacturer: AMACOM/American Management Association
ProductGroup: Book
Binding: Paperback

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Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
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ASIN: 0814473741

Book Description

Foreword by Jay Conrad Levinson, author of the "Guerilla Marketing" series

Get Clients Now empowers readers with its 28-day plan for energizing their marketing efforts and dramatically increasing their client base. With over 100 tactics, tools, and foolproof recipes customizable for any professional service business, this new edition is powered up with road-tested strategies for relationship-based marketing in the Internet age, plus proven techniques for overcoming the fear, resistance, and procrastination that block effective action. Readers will learn:

* how to choose the right marketing tactics for their situation and personality
* a foolproof method to diagnose exactly what is missing in their marketing and how to fix it
* how to use the latest Internet marketing techniques like e-zines, search engine optimization, and blogging
* hands-on approaches for replacing unproductive cold calling with the power of relationship marketing
* and much, much more!

Customer Reviews:

Pat Blanchard, The Successful Trainers Resource.......2007-06-11

Great book! I've been professionally designing and conducting sales training for 15 years and have never come across a book like this. It is well designed from a learning perspective and gets right down to the nitty gritty of how to get clients! C.J. Hayden is excellent at taking an overwhelming process and putting it in to a simple structure that works. If you are a new consultant, coach or professional selling services, and are tired of hearing the what and the why and need the how to this book is for you.

Action Oriented Marketing.......2007-05-27

This is a "must have" book if you are seeking to build your business and gain more clients. C.J. makes it so easy by giving a recipe of actionable items that move you towards your business goals.

New businesses are often swarmed with advertising and promotion opportunities and don't know how to decide what to market with. C.J. reminds and brings you along through the marketing process which includes: product, price, place and promotion. She identifies the marketing strategies and a daily action plan ensures that you are working on the marketing strategy success ingredients that will get you profitable results!

This is such a great book to work on alone or with a group. The foundational "how to" in developing your marketing plan.

Review of Get ClientsNow! ----------- by C.J. Hayden.......2007-05-13

This book applies mostly to people in sales. I found it too basic and market specific to be very helpful.

Get Clients Now! A 28 day marketing Program for Professionals.......2007-05-12

Very useful product, with many templates ot use. Information is broad and general enough to allow to use in many different professions; from real estate, to therapists to coaching and consulting. Yet information is presented in a way that allows for it to easily lend itself to any of the above professions.

Expectations Too High.......2007-04-13

The title of the book is more exciting than the information within the book. I would not recommend this book and wish I could find my receipt for a return.

I really thought after reading this book that I would have a full-proof marketing method for getting clients within the consultanting business. Thus, perhaps my expectations were too high.

10 Weeks to Network Marketing Success: The Secrets to Launching Your Very Own Million-Dollar Organization in a 10-Week Business-Building and Personal-Development Self-Study Course

Average customer rating:

Getting Started Right With Multi-Level Marketing.
Worth every penny
A business and life-changing gift to networkers

10 Weeks to Network Marketing Success: The Secrets to Launching Your Very Own Million-Dollar Organization in a 10-Week Business-Building and Personal-Development Self-Study Course
Joe Rubino
Manufacturer: Vision Works Publishing
ProductGroup: Book
Binding: Audio CD

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The 7-Step System to Building a $1,000,000 Network Marketing Dynasty: How to Achieve Financial Independence through Network Marketing
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Secrets of Building a Million Dollar Network Marketing Organization: From a Guy Who's Been There, Done That, and Shows You How to Do It Too
Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!
15 Secrets Every Network Marketer Must Know: Essential Elements and Skills Required to Achieve 6- and 7-Figure Success in Network Marketing

ASIN: 0972884033

Book Description

Learn the business-building and personal-development secrets that will put you squarely on the path to network marketing success. 10 Weeks to Network Marketing Success is a powerful course that will grow your business with velocity and change your life!

With this course, YOU will:

• Learn exactly how to set up a powerful 10-week action plan that will propel your business growth.
• Learn how to prospect your most productive niche markets.
• Discover your most effective pathways to success.
• Learn how to persuasively influence your prospects by listening to contribute value.
• Build your business rapidly by making powerful requests.
• Discover the secret to acting from your commitments.
• Create a powerful life-changing structure for personal development.
• See the growth that comes from evaluating your progress on a regular basis.
• Learn how listening in a new and powerful way will skyrocket your business.
• Uncover the secret to accepting complete responsibility for your business.
• Learn how to transform problems into breakthroughs.
• Develop the charisma that allows you to instantly connect with others on a heart-to-heart level.
• Identify the secrets to stepping into leadership and being the source of your success.
• And much more!

4 CD's plus 37 page workbook included

To learn more about Dr. Rubino's best selling books and tapes his powerful personal or group coaching programs or to inquire about The Center for Personal Reinvention's life-changing courses

Call: (888) 821-3135
Email: DrJRubino@email.com
Write to: The Center for Personal Reinvention
PO Box 217
Boxford, MA 01921

Customer Reviews:

Getting Started Right With Multi-Level Marketing........2004-10-15

Initially, I was excited about the material that I requested next day delivery! This material is certainly a great start or beginning for anyone new to MLM or wants to build a serious organization of like minded individuals.

MLM or Network Marketing will one day earn the respect that it deserves as more professional networkers multiply within the industry. Independence within the industry brings many without integrity giving the industry a bad name.

Folks, it is imperative to personalize your MLM business. Meaning do not rely solely upon the corporate replicated websites and other related materials to do the job for you. You must truly take an sincere interest in both the customers and your recruits. What will you personally do for them?

What kind of support will you personally provide for your recruits or prospects? Internet technology is great, but the personal relationships will always be what truly networking is all about. If the Internet technology was the only solution then the mlm companies would do all of the marketing themselves without the thousands of network marketers or distubors or independent reps, right?

Phil offers a great start for those interested in entering an exciting profession, thats right, "Profession" It will becomes the best profession one day as more professionals enter. I am just getting started and will become one of the greatest network marketers of all time because of my sincere desire to help others succeed and willingness to work hard! Work is not a dirty word especially when work is fun! (smile)

Worth every penny.......2002-07-28

I have paid hundreds of dollars to attend trainings and courses that were not nearly as good as this tape set. It comes with a great workbook to track your progress and develop the principles needed for success in MLM. I also love Dr. Rubino's book,"Secrets of Building a Million Dollar NWM Organization From a Guy Who's Been There Done That and Shows You How to Do It Too." Very thorough and enlightening.

A business and life-changing gift to networkers.......2001-08-31

10 Weeks to Network Marketing Success: The Secrets to Launching Your Very Own Million-Dollar Organization In a 10-Week Business-Building and Personal-Development Self-Study Course is a life-cahnging personal development course that will put any serious distributor on the path to success in network marketing. The set consists of 6 audio tapes with 10 insightful weekly topics to guide the user to implement those actions that will most dramatically support great, rapid success. The 37 page workbook allows for one to record answers to the transformational weekly exercises that the author (whose other books- The Power to Succeed: 30 Principles for Maximizing Your Personal Effectiveness, Book I,The Power to Succeed: More Principles for Powerful Living, Book II, Secrets of Building a Million Dollar Network Marketing Organization From A Guy Who's Been There Done That And Shows You How To Do It Too and The Magic Lantern: A Fable About Leadership, Personal Excellence and Empowerment are all excellent as well) provides to move your business forward. The best part of this series is that the participant will grow personally by the end of the 10 weeks just by implementing the exercises given. This course is well worth the investment. In fact, I believe it's easily worth 10 times the cost as it will launch anyone who follows the exercises into massive action and success.

PyroMarketing: The Four-Step Strategy to Ignite Customer Evangelists and Keep Them for Life

Average customer rating:

You've Got My Attention
Not the best marketing book...but VERY useful
Don't waste your money!
A Fresh Approach That Can Jump Start Your Thinking
I enjoyed this way of looking at Marketing

PyroMarketing: The Four-Step Strategy to Ignite Customer Evangelists and Keep Them for Life
Greg Stielstra
Manufacturer: Collins
ProductGroup: Book
Binding: Hardcover

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Buzzmarketing: Get People to Talk About Your Stuff
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Straight Talk from the Editor, 18 Keys to a Rejection-Proof Submission

ASIN: 0060776706
Release Date: 2005-09-27

Book Description

How the marketing system that helped spark a bestselling customer revolution in the Christian marketplace can fuel the success of any business--by speaking to the integrity and passion of every customer.

Readers will discover a comprehensive strategy that can help any business reach and retain new markets, by tapping the secrets of what Zondervan marketing leader Greg Stielstra calls PyroMarketing. From the importance of focusing on individual consumers and their preferences, to giving customers an experience with the benefit of your product or service, to converting customers into enthusiastic sales people for your product, to building a state of the art consumer database, PyroMarketing captures in one four-step system the essence of the customer-driven strategies that seek to build markets through the passion and loyalty of the individual. Stielstra's manifesto is based on a powerful and easy-to-apply metaphor--of fire: "There are four steps to creating successful marketing campaigns. You build them the same way you build a campfire. If you were a scout or a camper, you already know the drill. " Gather the driest tinder. Touch it with the match. Fan the flames. Save the coals.

Tapping the latest scientific research into the brain and human behaviour, Stielstra demonstrates how traditional marketing techniques are expensive, obsolete, and doomed to failure--while PyroMarketing principles deliver powerful results over the long-term and for less money. Illustrated with case studies including The Purpose-Driven Life, one of the bestselling books of all time, and the breakaway phenomenon The Passion of Christ.

Customer Reviews:

You've Got My Attention.......2007-05-17

Written by the guy who helped Purpose Driven Life sell millions of copies--I would call him credible. And I was not disappointed by what I read. He gave me great tips and tools to help me reach my audience.

Not the best marketing book...but VERY useful.......2007-04-18

First off....what's with all the complaints about the "fire" analogies given in this book. I personally think it puts you in a proper "frame of mind" as far as equating to real world marketing. This is what makes the book relevant as an example would be to find "the driest tinder" ....makes sense as what should be where your marketing dollars should be directed.

I own many marketing books and this definately stands among the better ones.

The only problem i have is the fact that if the author is an expert in marketing books (his occupation) Why has this book not "caught fire" in the marketplace?

Makes you think

Don't waste your money!.......2007-03-07

Everything relavant to marketing can be learned in the left inside flap of the jacket, unless of course you are looking for a book on the science of building a fire. The author has no experience, he only uses 2 real world examples that he knows very little about, and nothing in this book is relavant to marketing. I want my money back.

A Fresh Approach That Can Jump Start Your Thinking.......2007-02-26

When I picked up "PyroMarketing" I expected to find another forced metaphor presentation of basic marketing principles.

The book has a bit of that.. but I quickly found the power of Stielstra approach. The 4 steps are presented in contrast to more standard reviews and were easy to follow in a fresh approach to marketing thought.

It's familiar territory, but Stielstra's passion for modern branding and promotion done right, and the examples of the powerful campaigns he reviews have stuck in my mind and ignited a bonfire of ideas for my own projects.

If you want to see a product or new idea catch fire and grow exponentially, "PyroMarketing" is a great place to start.

I enjoyed this way of looking at Marketing.......2007-01-09

I picked up this book out of the blue and thought it could help me in a new marketing position I was starting. I was right. I learned so much while reading this book that I could hardly put it down. I am now using the principles in this book in my new position with success.

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