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Three Steps to Yes: The Gentle Art of Getting Your Way

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Deceptive Little Book With A Great Voice
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encyclopedia for everyday life

Three Steps to Yes: The Gentle Art of Getting Your Way
Gene Bedell
Manufacturer: Crown
ProductGroup: Book
Binding: Hardcover

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ASIN: 0609606980
Release Date: 2000-11-14

Book Description

Everybody has to sell something sometime. We're not just talking about salespeople making quotas. Parents have to sell their kids on the idea of eating vegetables and not taking drugs; managers have to sell their employees on the idea of showing up on time and producing. Getting your message across requires selling yourself and your ideas in a way that guarantees a positive response from the most stubborn listener.

Gene Bedell spent a lifetime selling, but he changed his method when he discovered a better way. Three Steps to Yes shows you how to move anyone from no to yes in just three simple steps. It enables you to get people to do what you ask them to do and believe what you want them to believe without being a bully, damaging your relationships, or compromising your principles. All the old-fashioned persuasion techniques -- authoritative power, punishment, rewards, verbal manipulation, relationship selling, negotiation -- will be a thing of the past once you make this breakthrough three-step technique a part of your life.

Three Steps to Yes isn't a book of selling tricks. It's a new paradigm that shows you how to persuade your customers, your kids, or your coworkers to let you have your way by recognizing their needs, showing them your core values, and communicating effectively.

Full of helpful hints, invaluable tactics, and illuminating anecdotes, Three Steps to Yes is required reading for everyone from managers to mothers, bankers to business execs, and, yes, even salespeople.

Download Description

Do you want to get your way every day? Do you want folks to follow your lead, to buy your products? Then Gene Bedell has something you need. "Persuasion for Poets" shows how to get your way without becoming a high-pressure salesman, without compromising your principles or hurting your personal relationships. The basic premise here is personal persuasion -- a process by which you persuade your kid, your spouse, your customer, your co-worker that your your idea is valid, valuable and that he or she should take the action you recommend. This is not a book of selling tricks, it brings the whole process of persuasion down to a simple three-step plan -- Fulfill the Person's Needs, Show Your Core Values, and Communicate Effectively. Each piece of the three-step plan is broken into twenty action-based persuasion tactics, each of which is illustrated with a compelling anecdote and Bedell's own explanation and analysis.

Customer Reviews:

First rate!.......2002-07-13

I hadn't really thought much about the psychology of persuasion. As one who has a natural sales talent, I had never really given careful consideration to what I should be trying to accomplish when I want to influence someone. This book thoroughly describes the steps one can follow to help accomplish your goals of attaining desireable outcomes in your dealings with others. Moreover, the author makes it abundantly clear that unless you are competent, fair, and make sure that the person you are trying to influence satisfies their personal needs, you will not be successful. An excellent book...

Deceptive Little Book With A Great Voice.......2002-06-15

Gene Bedell did what few writers are able to accomplish: he said something useful, he made it accessible in bite-sized chunks, he made it readable with a delightful "voice" and, when he was finished, he quit writing. I have been in sales and sales training for years - and I read 6 or more books a month. What a delight to pick up a book that took me to a new level of competency, and carried me there with ease. Five stars for Gene Bedell - I hope you are working on a new project!

Best book for new or seasoned sales professionals.......2001-12-24

I've been in sales and marketing for a long time. Probably read most of the books on the subject. So many times we read and gather all the information, but have just that, clumps of information. This book takes all the clumps and smooths them all together. Easy to read and comprehend. A MUST HAVE for anyone hoping to sell a product but is tired of all the old sales tricks, you know the ones, as produced in "The Closers". If you just follow the lead set in this book, you will find yourself building relationships where many referrals will follow. Fantastic book. Wish I had it at my disposal 5 years ago.

Awesome Book!.......2001-12-21

3 Steps To Yes is truly a magnificent work!

Mr. Bedell's book came highly recommended and not only did it live up to its praise, it far surpassed it!
As a student of positive persuasion, I've read numerous books on this subject; many of which are excellent. This book is the best (along with Carnegie's "How To Win Friends . . . ") as, not only is the information top-notch; the author's instruction is simple-to-apply, and immediately applicable. His stories, used as examples from which we all can learn and benefit, are interesting, compelling, and I know it allowed me to see myself utilizing these wonderful win/win methods in my own life. Parents will especially love his advice regarding persuading children in a way that will benefit everyone involved. In fact, although there are lots of helpful business examples throughout the book, if you are a parent or plan to be one, you'll want to own this book for that reason alone.

This is one of those books that you'll most likely want to buy as gifts for loved ones and anyone else you wish to be successful in their lives.

encyclopedia for everyday life.......2001-05-18

The "Three steps to yes"is an excellent guide on how to overcome everyday life obstacles with professional guidance from Gene Bedell.It is not just another book from "self-help"series. "Three steps to yes" is a chest with valuable instructions and all required materials for preparation of keys to doors of life that are locked either by us(knowingly or unknowingly) or by some other force.Great book, if you would have more than five stars to rate, I would mark the top number.

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